- About Us
We built the software we couldn't find when we were running the line.
SOPros came out of a working hospitality company, not a venture lab.
Every feature in the platform exists because someone on our team ran into the problem on a Saturday at 11am with a 200-deep line and no clean way to solve it.
SOPros is owned and operated by 4 Elements Hospitality, a restaurant operations consultancy that has spent years inside seasonal venues, multi-unit groups, and family entertainment centers. We were not in the software business. We were in the kitchen, fixing prep, fixing waste, fixing handoffs, fixing the same things in client after client.
- The People Behind It
Operators first. Software second. That order matters.
Nicole Holtzman
CHEF / OPERATOR / FOUNDER
Nicole has spent her career inside hospitality, from line cook to head of operations to the founder of 4 Elements Hospitality. She has consulted for waterparks, agritourism venues, multi-park groups, and breweries on the messy reality of running food at scale. SOPros is the product she always wished existed when she walked into a client's kitchen on day one.
4 Elements Hospitality
Restaurant operations consultancy. Years of in-the-weeds work with seasonal venues, family entertainment centers, and multi- unit operators. SOPros is the platform we built to do the work we kept being hired to do, at scale, without us in the kitchen
- Where we are
Pre-launch, by design. Pilot ready. Spring 2026.
9 modules
Connected on a single data model. Phase 1 scope.
10 stages
From sales forecast back to forecast learning. The full feedback loop.
6 roles
Executive, Owner, Admin, Manager, Lead, Employee. Database-level scoping.
- Who It's For
Hospitality operators who'd rather execute than explain.
If you run a restaurant, a venue, a seasonal concept, a hotel F&B program, or a multi-location group – and you’re tired of the binder, the four tabs, the Sunday spreadsheet – SOPros is for you.